Updates from Divalos·People · Marketing · Growth✦Updates from Divalos·Dubai · Istanbul · London✦Updates from Divalos·UAE · Türkiye · GCC✦Updates from Divalos·People · Marketing · Growth✦Updates from Divalos·Dubai · Istanbul · London✦Updates from Divalos·UAE · Türkiye · GCC✦
DI·VA·LOS
Nagehan Karaman, founder of Divalos
◆ Founder

Nagehan Karaman

Founder of Divalos

Entrepreneur · Author · Artist

Nagehan Karaman is the founder of Divalos, a Dubai-based growth company working with businesses across growth strategy, performance marketing, creative, partnerships and international expansion. Before Divalos, she founded and built UpTeam, which expanded internationally and became part of the foundation for Divalos.

Alongside her work in business, Nagehan Karaman is a published author and multidisciplinary artist. She is also the founder of House of Fragma, her visual art practice.

Get a 15-Min Growth TeardownOfficial website of Nagehan Karaman

Approach

Nagehan works at the point where strategy has to survive contact with execution. Her approach starts with the commercial question — which customer, which offer, which channel, at what cost — and only then moves to campaigns, creative and reporting.

That is why Divalos was built as one connected team instead of a set of channel services. Her work spans Turkey, Dubai and international markets, in Turkish and English.

Before Divalos

Before Divalos, Nagehan Karaman founded and built UpTeam, which expanded internationally before becoming part of her broader growth journey. Today, Divalos is her primary company.

Areas of work

  • Growth strategy
  • Performance marketing
  • Google Ads and Meta Ads
  • Lead generation
  • Customer acquisition
  • CRM and funnel strategy
  • Conversion-rate optimisation
  • Content and creative strategy
  • Partnerships
  • Team leadership
  • International expansion
  • UAE and Turkey market experience

◆ Founder perspective

“Growth is not a dashboard. It is a sequence of better decisions followed by disciplined execution.”
“A company should not need five disconnected suppliers to understand one customer journey.”

Beyond Divalos

Nagehan Karaman is also a published author and the founder of House of Fragma, her visual art practice. Her writing and art are presented on her personal website, Nagehan Karaman.

Writing on Divalos Insights

◆ Profiles

Di Va Score0
0next · 50